One Team Day supports Luther College’s student-athletes

It’s time to celebrate and support Luther College’s 22 intercollegiate teams and 500 Norse student-athletes both in the classroom and on the field through Luther’s fifth annual One Team Day event on Thursday, Nov. 21.

The Luther men’s soccer team won their first American Rivers Conference regular season title since 2017 with a 3-0 victory over the University of Dubuque on Oct. 29, 2024.

“The athletics department looks forward to this day each year,” said Renae Hartl, director of intercollegiate athletics. “These 30 hours are full of meaningful connections that leave us feeling an astounding amount of support.”

During One Team Day, student-athletes invite alumni, family members and other Norse athletic supporters to designate their monetary gifts for specific teams at Luther. Through their shared experiences, past and present student-athletes make connections, inspire one another and build upon the legacy of Luther.

Funds raised provide critical operating support, such as advanced technologies for training, conditioning and recovery, top-tier equipment and uniforms, quality travel and training experiences, and high-caliber coach and student-athlete recruitment.

“We want our coaches to be able to create competitive schedules and provide cutting-edge training equipment for our student-athletes,” Hartl said. “The outcome on One Team Day ensures that we can do so. Your gifts will make a great impact in our programs.”

Launched in 2020, One Team Day highlights the importance of athletics and student-athletes within the Luther community.

Supporters may give online at Luther.edu/one-team-day or by calling 563-387-1862. They are also encouraged to share their support and what they love about Norse athletics using the #OneTeamDay on Facebook and other social media platforms. Contributions on Nov. 21 will be matched dollar-for-dollar up to $125,000 by One Team Day sponsors.

The daylong event concludes with light refreshments and a cash bar at the One Team Day Celebration from 5:30–7:30 p.m. at T-Bock’s. Luther alumni, parents, coaches, and fans of Norse athletics are invited to attend the celebratory event sponsored by T-Bock’s Sports Bar and Grill.

Launched in 2020, One Team Day highlights the importance of athletics and student-athletes within the Luther community. In 2023, Luther raised $367,000 from more than 1,100 donors on One Team Day, which was the largest-ever One Team Day on record.