The Luther College Publications Office produces the Luther Alumni Magazine and other print publications for various campus clients.

In addition, the office plays a role in collegewide marketing, including advertising placement and maintenance of the college's graphic identity. The following lists provide a more complete description of the publications office's responsibilities and services:

  • Maintains standards for Luther's visual identity—the appropriate use of college logos—and the digital files of the various logos and marks. Find vendors licensed to create items using the Luther logos here.
  • Produces Luther Alumni Magazine—writes features, gathers news and photos, edits, does design and layout, arranges for printing
  • Produces print publications for college clients—gathers copy and photos, edits copy, does design and layout, arranges for printing
  • Provides artwork and copy for college advertising
  • Designs logos consistent with Luther's visual identity for campus clients; uses logos in print collateral pieces (t-shirts, mugs, banners, medallions, etc.)
  • Maintains files—digital artwork, physical files of actual pieces, and spreadsheet files of key data—of completed print projects
  • Produces updated inserts for campus sign systems